Sometimes flooring as usual simply won't do. Maybe you're looking for a solution that's more beautiful and enduring than what you've lived with before. Maybe you have challenging site conditions or a project of unusual size or scale. Maybe you're searching for an elusive balance of short-term cost-savings and long-term value. Or maybe you simply don't know what's out there.
CIR provides expert flooring solutions to demanding clients nationwide. Their services include planning, installation, warehousing, maintenance and recycling services. With decades of experience and in-depth product expertise, they've become known as a leading resource for the ideas and insights that deliver a better outcome. As the commercial flooring business grows in competitiveness and complexity, CIR remains as committed to business and technology innovation as ever, seeking and finding new ways to deliver the most responsive flooring solutions.
As part of a comprehensive brand overhaul led by brand strategists, Applied Storytelling, OFC was hired to revamp the company's brand identity, website, email marketing and other offline materials such as corporate brochures, stationery, apparel and even vehicles.